2020 Webinar Series with Round Square Marketing: Meet the Speakers

2020 Webinar Series with Round Square Marketing: Meet the Speakers

Hosted by Australian Organic Ltd and presented by Round Square Marketing, the first series of Australian Organic Webinars cover a range of topics from going digital, getting social savvy and surviving COVID-19 as a business.

Round Square Marketing are one of Queensland’s most dynamic marketing agencies, providing insights into all things digital, working alongside featured guest presenters to branch out into investments, business development and growth plus so much more.

See below our featured speakers for our first series of webinars.

Lauren Hope – Round Square Marketing

Outgoing, fiercely determined, compassionate and full of drive – they’re just some of the ways to describe Round Square Marketing director Lauren Hope.

It’s this strategic insight and friendly approach from Lauren that has established itself as the hallmark of Round Square Marketing.

Lauren offers more than a decade of marketing and corporate communication experience, across a variety of sectors.

Lauren’s experienced at leading teams and is an expert at developing the internal and external stakeholder relationships needed to drive successful engagement across businesses, with communities and at all levels of government.

Round Square Marketing has now grown to be one of Queensland’s most dynamic marketing agencies, expanding nationwide with an in-depth training arm for businesses and brands of all scales.


Annie Glover – Round Square Marketing

As a Senior Marketing Strategist at Round Square Marketing, Annie Glover brings more than seven years’ experience to this pivotal role.

With a strong background in service marketing and event management, Annie has worked with a variety of clients from real estate to hairdressers. She understands the complexities of business as an entrepreneur herself and the integral role marketing and public relations plays in attracting and retaining consumers.

With an intricate eye for detail, a passion for business and unwavering drive for her clients, Annie revels in brainstorming, fine tuning, executing and evaluating our clients’ strategies.

Annie has a ‘realist’ approach to delivering digital training to ensure learnings are both understandable and implementable post workshop. Her clients love her entrepreneurial approach, combining both fun and fresh ideas with professionalism.


Stefanie Roberts – Round Square Marketing

Having worked around the world, Stef brings an incredible wealth of knowledge to her critical role as a Senior Marketing Strategist at Round Square Marketing.

A passionate brand and digital marketing professional who has worked in London, New York City and Melbourne in Senior Marketing roles across brands such as Burberry, French Connection, Review, and ASOS – Stef has also directly consulted to businesses in the Real Estate, Law, Property and Medical industries.

With over 15 years’ experience, Stef is motivated to create authentic conversation for businesses of all sizes, to deliver effective communication solutions across digital strategy, social media, public relations and content creation.

Key brands include Burberry, ASOS, Country Road, Realeastate.com.au, Minter Ellison, Stockland, Seed Heritage, GHD, Jets Swimwear, Women’s AFL and French Connection. With a strong e-commerce and retail focus, Stef’s skillset perfectly suits retailers and in-depth, strategic digital programs.


Anthony Ahern – Director, Robertson Scannell

Robertson Scannell has a proud, 40-year history in the Toowoomba region and beyond. Since opening their doors as an eight-person team in 1978, they’ve grown to a firm of five directors and more than 40 staff members. Working with clients – first and second generation – right across Queensland and Australia.

Anthony’s expertise lies within the rural industry, along with succession planning, tax minimisation, and business and investment structures. He enjoys the challenges and variety of his work and assisting clients in reaching their goals.

When he’s not at work you might catch a glimpse of Anthony out on the footy field coaching a USQ Saints team, camping or fishing.


Matt Bell – Director of Business & Employment Law, Murdoch Lawyers

Matt assists a large number of businesses across a range of industries including: agriculture, horticulture, transport and logistics, not-for-profit, medical, education, building and construction, manufacturing and retail.

Matt is a Queensland Law Society accredited specialist in Business Law.

First working in Brisbane, Matt was fortunate to have spent the next five years working for a top tier international law firm in the metro area.

This allowed Matt great experience that enabled him to work on very large transactions for some of Australia’s biggest companies. Working mainly for companies in the mining, gas, petroleum, banking and property industries, as well as a number of Commonwealth Government Departments and agencies.


Bruce McConnel – General Manager, Food Leaders Australia

Bruce McConnel is the General Manager of Food Leaders Australia, bringing with him a wealth of experience in agribusiness management. Bruce holds a Bachelor of Agribusiness and Diploma of Export Management, and has spent the last 17 years in a range of roles across the Australian finance industry.

Before joining FLA, Bruce was Regional Manager (South West Queensland, Regional and Agribusiness Banking) for the Commonwealth Bank of Australia, and a driver of business growth across the Toowoomba and Surat Basin region.

Bruce has expertise in beef, horticulture, grains and cotton industries and their respective supply chains and export markets. Through his previous roles he has experience in Domestic and International Trade and led the Queensland agribusiness growth strategy for Commbank. He also spent time with the National Australia Bank, including working as their Agribusiness Strategy Advisor.

Bruce brings with him an extensive client base, expertise in business development, innovation and growth, and a broad knowledge of export.

Food Leaders Australia (FLA) is a sister entity of TSBE, and exists to support the growth of food and agricultural businesses to allow them to capitalise on new market opportunities, innovation and export.


Register for our latest webinars here.

2020 AOL Event Cancellations & Postponements

2020 AOL Event Cancellations & Postponements

In light of the recent Coronavirus outbreak, many events have been postponed or cancelled. Check below for the latest AOL event updates during this time.


Event Status 2020

27-28 MarchBeauty Melbourne (Melbourne)AOL SpeakingCancelled - new date 27/28 March 20201
7-9 MayAgFest (Launceston)AOL ExhibitingCancelled - new date 6-8 May 2021
27-28 MayAustralian Food & Grocery Council (Melbourne)AOL AttendingCancelled
1-2 JuneNaturally Good Expo (Sydney)AOL ExhibitingPostponed - new date TBC
15-17 JuneHort Connections (Brisbane)AOL ExhibitingCancelled - new date 7-9 June 2021
17-18 JulyBlackall Races (Qld)AOL HostingTBC
2020 USA Organic Trade Mission

2020 USA Organic Trade Mission

When: March, 2020

The USA is the largest organic market for organic products, with total organic sales in the U.S. setting a new record of $52.5 billion in 2018. 82% of American households purchase organic products on a regular basis.


4-7th March – Natural Products Expo West – Anaheim, CA
8th March – free day (make your way to San Francisco)
9th – 12th/13th March – based in San Francisco.

The program will include:

  • Visits and meetings with retail chains, including Whole Foods Market (hosted by The VP of the Northern California and Reno region), Rainbow Grocery Cooperative and Good Earth Natural Foods.
  • Meetings with key decision makers, retailers and distributor(s).
  • In-Market Analysis
  • Visits to organic farms, wholesalers, businesses and vineyards. These will be tailored around which sectors participants are from.

What is included?

  • All visits and meetings to retailers / stores, distributor(s), wholesaler(s), buyers, distribution centres, regional office(s), farms, vineyards, etc.
  • Meetings and briefings from leaders and decision makers in the US organic Industry
  • Some ground transport in San Francisco

Testimonials from Previous Organic Trade Missions:

“I thoroughly enjoyed the trade mission to the US in 2018 with Kim and Sarah. It certainly gave me a good insight into the organic food and wine industry in California and the difficulties wine exporters face when dealing with the 3 tier system. Kim and Sarah’s contacts got me in front of key decision makers who provided me with valuable information.” Jackie Amos – Light’s View Group


“Firstly I would like to thank you for a great experience on the US Trade Mission 2019. The trade mission was well organised by Kim and Sarah, accommodating individual outcomes throughout the trip. The group had a very comprehensive overview of the organic market in California being hosted by retailers, buyers, decision makers and various farms. It was a great networking opportunity and learning experience.” Petar Pirovic – Pirovic Family Farms


“The US trade mission has been exceptionally valuable for our business as we moved into releasing a new product. The trip gave us insights into what the consumer was demanding, the operational aspect of the product and how to get the product to market. The US trade mission was exceptionally well organised and executed throughout and I would highly recommend to anyone wanting to learn what the biggest organic market in the world is doing in their chosen industry.” Simon Schulz – Founder Schulz Organic Dairy


Who is leading the Trade Mission to the USA in March, 2020?

Kim Morgan. Kim has a thorough knowledge of export market compliance requirements and is a Consultant in the organic and wellness industries. Kim organises and runs International Trade Missions and stands at trade and consumer events in Europe, North America, Asia, and Australia.

Numbers are strictly limited and positions on The Trade Mission will be allocated to those that sign up before the maximum number of participants. We will then provide options on accommodation and flights (not included).

Participating individuals and businesses might be eligible to apply for Austrade’s Export Market Development Grant (EMDG).

And/or State Government Export Grants.

Expressions of interest are also being taken for an East Coast Organic Trade Mission. We will be based in New York from 16th March, 2020. If you are interested in participating, please contact Kim – kimbo.morgan@icloud.com or 0409 546488.
The East Coast Trade Mission will be tailored around which sectors participants are from.

To confirm your participation or if you would like more information:
Please contact Kim Morgan – kimbo.morgan@icloud.com or 0409 546 488