History of Australian Organic
Grow your business with Australian Organic
Australian Certified Organic has the most recognised logo in the market place, so you can trust that we are communicating everyday with producers, processors, wholesalers, retailers and consumers. We want to give you an opportunity to do so too.
Australian Certified Organic is owned by Australian Organic – a marketing team that educates the public about organics. No matter what your budget or whether you are a producer, processor, wholesaler, manufacturer or retailer, we have great ways of promoting your business through our market leading website and newsletter.
Australian Organic Awareness Month
Don’t miss your chance to promote your product to shoppers across the nation!
Australian Organic is proud to host Australia’s largest campaign celebrating certified organic products across all industries.
Each year, during the month of September, we ask Australians to purchase at least one certified organic product as their mission to generate further awareness on the benefits of organic.
Sponsorship opportunities are available. To express your interest please contact firstname.lastname@example.org or phone (07) 3350 5716. For more information about the campaign, and to see what we get up to during September, visit the Australian Organic Awareness Month page.
No matter what your budget or whether you are a producer, processor, wholesaler, manufacturer or retailer we have great ways of promoting your business.
Promote your products
Australian Organic shares photos of your products and organic news through its blog, website, media releases and social media. We talk with journalists, visit schools, run campaigns, attend public speaking events and meet with buyers for organic wholesalers, distributors and retailers.
Be included and take advantage of this exposure. Send us images of you and your products, share news from your company and send us samples of your products for display!
An example of how Australian Organic can promote your product. This pack was sent to Food Magazine as part of the One logo says it all campaign.
AuthenticateIt – Consumer authenticity app
Australian Organic has partnered with AuthenticateIt to provide consumers with an extra line of defence when it comes to shopping for organic products. AuthenticateIt is a free app (available from the app store), which, upon scanning a product’s barcode, provides information to consumers relating to its certification details (if applicable), product/brand/company information, product recall status, and more.
Visit the AuthenticateIt website for more information.
Much more than a brand protection platform – AuthenticateIt’s powerful consumer engagement and marketing tool, Product 360, opens up a direct line of communication between brands and their consumers, providing brands with reimagined possibilities of consumer engagement.
Product 360 provides the opportunity to attach product information, brand videos, interesting facts and background stories to a product’s barcode, as a way of creating consumer awareness and teaching consumers about the product/brand upon scanning a barcode. Product 360 also enables brands access to consumer data analytics including scanning, traffic, demographics, etc.
If you are interested in learning more or getting involved, please contact Ryan Ho via email or (03) 9924 4420.
For more detailed information about Product 360, please download the Product 360 flyer.
Interested in learning more about Product 360 and AuthenticateIt’s other marketing tools? Download the AuthenticateIt Webinar recording which was held in December 2016 exclusive to ACO clients.