Awareness Month is back this September! Following last years’ campaign which saw a significant increase in consumer research into the certified organic market and an increase in sales at a retail level, we expect even more success this year.
We have a growing list of celebrity ambassadors that are currently on board who all have a strong interest in promoting the importance of “certified organic”, GMO free, cruelty free and a sustainable lifestyle. Just some of these ambassadors include: Therese Kerr, Carla Oates, Teresa Cutter, Pete Evans, Dr. Sarah Lantz, Zoe Naylor, Tania Zaetta, Jamie Durie, Adele McConnell and Brenda Janschek.
Similar to our 2014 campaign, Gold, Silver and Bronze sponsorship positions are available for Awareness Month this year (but hurry… positions are filling quickly!). The following ACO clients are locked in as Gold sponsors so far: Cleavers Organic Meat Company, Australia’s Own Organic, Nature’s Gift Australia, Gemtree Wines, Spiral Foods, Thomas Chipman Organic Chips, Bhumi Organic Cotton, Arahura Farms, Bean Ground & Drunk and five:am Life.
This year we aim to bring awareness to consumers by not only promoting our organisation and sponsors, but also retailers who stock products wearing the Australian Certified Organic (ACO) “Bud” logo. Retailers can get involved for FREE and have access to all Australian Organic Awareness Month marketing collateral. We urge these retailers to get involved!!
If you are interested in becoming involved in Awareness Month, please contact Joanne Barber (Commercial & Marketing General Manager) on 07 3350 5716 or via email.